• Introduction
  • What is off-page seo ?
  • Do I need external SEO for my website ?

You might have hear of Off-Page SEO but what is it exactly ? Do you need to be implementing this strategy for your website to rank ? We will be answering these questions in today’s article.

What is Off-Page SEO ?

As we mentioned in the introduction, it is one amongst the many strategies of SEO. It can be defıned as indirect SEO-related actions aimed at boosting the site on the net that occur away from said site on contrary to On-Page SEO.

This strategy consists of more than just acquiring backlinks which is good for the rating of your site. It is composed of many techniques that are solely used to increase your visibilty. The said strategy requires patience and plan as it can take years, But as the saying goes, “Good things to those who wait”.

Do I need external SEO for my website ?

To answer this question we need to go back and understand how Google ranks websites. Web site ranking is not based on content alone. It would be way easier if it was that alone. Think of google as that one famous girl in your school who likes “Gossip”. The more people talk about you, the better it is.

Backlinks
Rating of zara

If we continue with our school analogy, the more people tak about you the better it is, right ? But there is something even better. If the ones talking about you are popular kids, your reputation can skyrock. If it increases your numbers then you definitely need to implement an external SEO strategy.

Conclusion

This article’S only intent was to shade some light on what external SEO is. In a coming article we will be discussing in details how to do the external seo. If you stayed with us until here, in brief, external seo consists of all the things you do no seo related to rank your website. You can use some great tool for both off and on seo like our totally free tool Letket SEO tool .